E-commerce, also known as electronic commerce is a business model that involves selling and buying products through the internet. A good eCommerce website will offer all the means to customers and merchants to help them to involve in a successful transaction.
Features Of An Online eCommerce System
That’s why eCommerce has become one of the most popular methods of making money online. If you are in the initial stage of planning your own eCommerce site, here are some essential features of an eCommerce site that you will need to incorporate with. Keep on reading till the end.
5 Important Features To Note
- Simple and good design
Make good, but simple website designs that are user-friendly. Always think like a user while designing. The main objective of making a simple website design is to help customers to get what they want quickly without any complications and confusion. This feature attracts more customers and turns them to regular or repeated customers. The main idea is to provide a clear path from the login page to check out page.No matter what page a visitor initially log in, they should quickly find their requirements without any hassle.
- Quick loading time
Customers will abandon your website if it takes more than three seconds to load. The quick loading time increases the conversion rate of your site. If customers are dissatisfied with the performance of your site, they stay away from the site.No matters how beautifully your site is designed.
- Mobile compatibility
Many of the working people usually find it very difficult to take out time for shopping. They all depend on eCommerce sites and those sites have gained a good amount of popularity because of its convenience. The eCommerce sites have two options to display their products, website and web apps. The website option takes extra time to log in and to find stores. But mobile apps can save our login details with the first time of login and the navigation is quite simple.
- High-quality photos and videos
A high-quality product image definitely has a positive effect on your eCommerce business. Having a clear and right image in your site is essential as the expectations of online customers are quickly evolving. Also, high-quality images build customers with trust and confidence. It gives customers a closer look at the actual product that they are purchasing.
- Reviews and communications with customers
The presentation of customer reviews is very important. It helps your customers to make a decision by reading other customer’s feedback. But reviews are more than just a way for customers to gather information. It’s a powerful form of customer engagement. Customer reviews mentioned in the Kibo code review can also help to demonstrate the quality of the products. An eCommerce site should communicate with customers in the way they prefer. Some customers like live chat communications. Many eCommerce sites are using AI chatbots for this feature. Without having the irritation of keeping the telephone receiver in your ears and waiting for a long time, chatbots communicate with your customers effectively. Email support is a must-have feature of an eCommerce site. You can use the ticketing system instead of having a mail address.
In this world of new technology, business needs to follow new trends and updated features in order to fulfill customer’s needs. There are several factors and variables that need to considered and decided before starting an eCommerce business. You must include the above-given features in your eCommerce site if you want to gain success. We hope that you all liked this article and found it useful if you are an eCommerce store owner. Please let us know your queries and comments in the comment section below and we will try our best to answer it.